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The New U.S. Reciprocal Tariffs and The Key Countries Impacted

Kimberly Burghardt

A reciprocal tariff refers to the U.S. imposing and matching the same value of any tariffs that another country has placed on American goods. Differing from retaliatory tariffs, which exceeds the original amount to force a country into reversing its imposed tariffs, reciprocal tariffs are solely a dollar-for-dollar response aimed at creating a level playing field in international trade.

Webinar for DTC Ecommerce on Tariffs - Join us on Zoom LIVE May 8 at 2:00 PM ET

How to Optimize Meta Ad Spend When Tariffs Impact Your Costs and Margins

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