Well, we’ve officially made it to 2022, and I’m not sure if congratulations or condolences are in order. Even though it might feel like we’re trudging into year three of Groundhog Day, the pandemic has consistently brought us one thing: innovation. That rings especially true in the world of D2C e-commerce, which has seen the rise of new features like ‘buy now, pay later’. And buy now, pay later is just one in a long list of e-commerce trends that have seemingly popped up in online shops around the world.

So, to take our minds off of the doom and gloom of the pandemic, we sat down with some of our expert partners to hear what they think will be at the forefront of D2C e-commerce innovation this year. 

Data (integration) is king: Cart.com